Beauty & Personal Care

With more than 2.8 billion consumers worldwide, beauty and personal care are no longer solely about aesthetics. They now reflect usage, values, and identity at the crossroads of well-being, technology, and individual expression.

The sector is redefining its standards.

Clean is becoming the norm, inclusivity a requirement, and genderless a generational marker.

Beauty tech is gaining speed, with artificial intelligence in R&D, personalized diagnostics, and automated routines.

Digital-native vertical brands are setting new agile models, while established groups are adapting their innovation pace and rethinking their value chains.

Amid competitive pressure, the rise of micro-communities, and increasing regulatory demands, brands must respond to a segmented, fluid, and demanding consumer base that seeks both results and meaning.

In this constantly evolving environment, the most sought-after talents bring together marketing vision, scientific understanding, cultural sensitivity, and operational excellence.

They know how to shape a brand in every dimension, from formulation to storytelling, from CRM to product recommendation.